June 2016

Slam Jam x Adidas Consortium


The Consortium Tour returns to Europe with Italian streetwear royalty Slam Jam reworking an Adidas model. Its twist on the Tubular Nova plays with the relationship between old and new in a refreshing way.

 

While collaborators often pluck a model from the past and propel it into the present via contemporary construction and materials, the team at Slam Jam has opted to subvert the method. Instead, it has selected the Tubular Nova, a shoe first released in 2016, and through materials have distressed it, aged it; toying with the principles of the originals line.

 

From a distance, the light colorway sits slickly alongside other clean, contemporary models, but closer inspection reveals the subtle detailing. Rather than a hyper modern synthetic they have gone for a traditional muslin and premium leather. Through slight distress around the shoe’s front panelling and deliberate creasing to the leather at the tip of the tongue, Slam Jam are having fun with the concept of the heritage sneaker. Unafraid to be flaunting, the shoe’s heel strap roars their name in block capitals.

 

Often streetwear is forward-oriented, concerned with the exuberance of the future rather than the weight of the past. The Slam Jam Tubular Nova explores the relationship between heritage and reinvention through a new, and unconventional lens.

15 December 2018
Slam Jam x Vans Launch

A Slam Jam and Vans joint venture to rethink the Era icon. Featuring a Slam Jam colors checkerboard, and some Fergus Purcell aka Fergadelic designed Slam Jam illustrated logotypes. Launch event will happen at Slam Jam Milano, from 6 to 9 pm, with drinks and music.
via Lanza 1, Milan IT
19 December 2018
Slam Jam Festa Di Natale

Slam Jam celebrates the end of the year by throwing an open 'Festa di Natale' at legendary ARLECCHINO DISCO, a stunning dance dom existing since the 1950s, in the outskirts of Ferrara. Music will be curated by Justin Van Der Volgen, Luca & Andrea. From 10.30 pm.
ARLECCHINO, Via Confine Superiore, 30, 44011 Santa Maria Codifiume FE
08 January 2019
Slam Jam Pitti Uomo 95 Guest Residency

During the 95th edition of Pitti Uomo in Florence (8-11 January, 2019), the multifaceted Italian urban culture company, Slam Jam, will celebrate thirty years of using clothing, art and music as a tool to connect like-minded tribe of people across the globe. Opening event will happen on 8 January, from 6 to 9 pm, by invitation only. The exhibitions will be open to public - free access - from 9 to 10 January, from 10 am to 7 pm, according to the Museum’s normal opening hours.
Museo Marino Marini, Florence
15 December 2018
Slam Jam x Vans Launch

A Slam Jam and Vans joint venture to rethink the Era icon. Featuring a Slam Jam colors checkerboard, and some Fergus Purcell aka Fergadelic designed Slam Jam illustrated logotypes. Launch event will happen at Slam Jam Milano, from 6 to 9 pm, with drinks and music.
via Lanza 1, Milan IT
19 December 2018
Slam Jam Festa Di Natale

Slam Jam celebrates the end of the year by throwing an open 'Festa di Natale' at legendary ARLECCHINO DISCO, a stunning dance dom existing since the 1950s, in the outskirts of Ferrara. Music will be curated by Justin Van Der Volgen, Luca & Andrea. From 10.30 pm.
ARLECCHINO, Via Confine Superiore, 30, 44011 Santa Maria Codifiume FE
08 January 2019
Slam Jam Pitti Uomo 95 Guest Residency

During the 95th edition of Pitti Uomo in Florence (8-11 January, 2019), the multifaceted Italian urban culture company, Slam Jam, will celebrate thirty years of using clothing, art and music as a tool to connect like-minded tribe of people across the globe. Opening event will happen on 8 January, from 6 to 9 pm, by invitation only. The exhibitions will be open to public - free access - from 9 to 10 January, from 10 am to 7 pm, according to the Museum’s normal opening hours.
Museo Marino Marini, Florence