Founded in Boston in 1952, Eastpak originally began as producer of canvas army supply products before being adopted by students in the 1970s thanks to the rugged functionality of its bags. Its iconic, but simple logo well-known worldwide, has accompanied entire generations with functionality and practicality. Eastpak has evolved in a more fashionable brand, thanks to collaboration with Undercover, Raf Simons and MM6 Margiela.